Congratulations to the 50 Semi-Finalist schools!

The 50 semi-finalist schools have qualified to compete in the truth® skateboard deck challenge for a chance to win a trip for 4 to NYC for the final event, plus $10,000 for their art program. And the best part? The winning design will become our next great skate deck, which will be handed out on truth’s annual summer cross-country tour. This year’s theme is all about being the generation that ends smoking:

In 2014, only 8% of teens still smoked. That’s down from 23% in 2000.
We can get it down to 0.

The challenge? Show us what it looks like when we finish smoking for good.

Need inspiration? Check out the truthxvanscustomculture tumblr

• Decks are due by NOON Pacific time on Friday, May 8th.
• Email a photo of your finished deck to
• The winner will be announced on Tuesday, May 12th 2015, on the Vans Custom Culture website.
• To seriously increase the chances of winning the $10k, read these “Skate Deck Design Guidelines.”

About truth:
WE DON'T HATE. WE INSTIGATE. We're not here to criticize your choices, or tell you not to smoke. We're here to arm everyone – smokers and non-smokers – with the tools to make change.

GAMING NOT SHAMING. This isn't about throwing stones at smokers. It's about finding and turbo-charging new fun ways to do what no generation has ever done before - end smoking.

WE'RE COUNTING ON YOU. Only 8% of teens still smoke. Finishing the job will come down to you. Be creative. Enlist friends. Spread truth. Tell us what you need to Finish It.
Now in it’s fourth year with Custom Culture, Journeys is proud to once again bring the Local Attitude Award. This award highlights the most compelling Local Flavor theme from one of the Top 5 schools. This year, Journeys is making their Grand Prize even better by awarding the best Local Flavor entry with $15,000!! Journeys will also be awarding Runner Up prizes worth $1,000 each.
In 2012, Vans Custom Culture approached Americans for the Arts to be its official national charity partner to draw attention to the importance of arts education nationwide through the following initiatives:

· the Arts Education Navigator, a series of e-books designed to equip arts education supporters with the knowledge, statistics, and case-making skills to effectively communicate with decision-makers.

· the Custom Culture art competition, which offers students a fresh perspective on art and an outlet for self expression through the synthesizing of design, fashion, and function during this unique contest and multimedia exhibit.

· the Vans Custom Culture grant program, which awards $2,000 to ten schools across the country annually to support their work in providing high-quality music and/or visual arts instruction for students, as demonstrated through a competitive application.

Through these programs, Americans for the Arts works with Vans Custom Culture to increase both visibility and resources for schools across the country.
FLCAD BFA – Action Sports Design / Design + Digital Media Major

To gain admittance to the Design + Digital Media: Action Sports Design, Bachelor of Fine Arts program, you must be a high school graduate or equivalent, and have achieved above-average performance in academic subjects. All information can be found on line at in the admissions section. You may download a complete catalogue at or have a catalogue sent to you by calling 949-376-6000.

1. Application and Fees
Complete and submit an LCAD application with a $45 non-refundable application fee. LCAD honors the College Board Application Fee Waiver Form. The application fee is waived for applications submitted on the LCAD web site here: BFA ONLINE Application

2. Transcripts
Submit an official transcript from your high school that shows proof of graduation or a General Equivalency Diploma (GED). If you are currently enrolled in high school, please submit transcripts showing your current progress and projected date of completion. Applicants submitting in-progress Transcripts will have to submit Official Final Transcripts once completed. Official, sealed transcripts must be sent from your high school directly to the Office of Admissions. All transcripts must be in English or accompanied by a certified English translation of the original.

3. Test Scores
SAT 1 or ACT scores are required for applicants currently in high school.

4. Essay
Choose one of the following:
A) Describe the first time you heard about LCAD. Include two things that we offer that you believe will be most beneficial for you. Accomplish this in 300-500 words (no exceptions).
B) Tell us why you feel LCAD is a better fit for you over another college that you were considering. Be sure to refer to specific institutes for comparison. Accomplish this in 300-500 words (no exceptions)

(Please note that the content of your answers will not be used to determine acceptance to the college. )

5. Portfolio
Each Student will need to submit a portfolio of work. Complete details are provided on line at In addition you can speak with an admissions advisor by call 949-376-6000. Please visit Portfolio Information for more details.